My Weekly Business Review Showed Me I Had Not Sold

A weekly business review can show you where your attention has gone before the week is over. Mine arrived as seven little pie charts, and one of them was completely empty.

Eek, my sovereign selling pie was empty.

Darn it, I really do like to forget about this particular pie.

A couple of days ago, I asked my AI agent to audit how my business had moved through the week. It keeps track of what I complete, so I asked it to place each move into one of seven pies.

The report came back with seven little circles.

Marketing and lead generation had three filled slices. Client care was full. Offerings, operations and systems, self care, and professional development all had color.

The pot I had put away

One of the biggest knots I get myself into is becoming hyperfocused on one area of my business and not realizing another area has been completely ignored.

I know the analogy about moving pots from the front burner to the back burner. But the parts of our businesses we are not cooking at all are different because we put the pot away.

I have a beautiful ivory Dutch oven my mother in law bought me after I used hers to bake bread. I intended to bake bread that way every week. It sits in my bottom drawer, so I forget it is there even though the intention is real.

A few days earlier, I was helping a client look at projects that lived mostly in her head and across pieces of paper. She saw independent projects with their own actions.

I saw pies.

I saw an offering pie, a client attraction and list building pie, a marketing pie, and a selling pie. We grouped the projects by what they were meant to do so the landscape became easier to see.

I became curious about what would happen if I reviewed my own week in the same way.

What my weekly business review revealed

Marketing and lead generation had three slices. I published a Recipe Card, recorded a Sacred Strategy conversation, and moved my bundle and summit collaborations forward.

Client care had five slices. I hosted our LUSH Business Academy Build, held LUSH Business Mastermind mentorship and coworking sessions, met with private clients, and sent a loving offboarding email.

Offerings had two slices. I was planning six months ahead for Devoted Energy Coaching School and making decisions about how it will be delivered.

Operations and systems had one slice. I created a private dashboard to hold the DECS project and its next decisions.

Self care had three slices. I worked with my personal trainer twice and tended to my health through an allergy appointment. I am obsessed with weight training now, and I can say I did my first bench press and my first trap bar deadlift. 🏋🏻‍♀️

Professional development had two slices. I went to an in person workshop about serving with purpose on a board and graduated with a certificate from the Center for Practical AI, which focuses on critical thinking and awareness of the pros and cons of AI usage.

I could see why so many pies had color. I could also see the ivory selling pie with five empty slices, and active selling has always been an issue for me.

At the moment of that audit, I had not actively invited someone to pay for my work. You know I speak about sovereign selling, and I was not walking my talk.

Filling my own pies showed me where my attention had gone and which part of my business had stayed out of my daily view.

Why I do the review before Friday

I am keeping this pie review in the middle of my week, while I still have Thursday and Friday ahead of me. It gives me two days to reconsider my priorities.

Seeing the ivory circle, completely empty, helped me notice how quickly I had put that part of my business away.

For me, active sovereign selling means reaching toward a person and making a clear invitation. It means following up during a renewal season and allowing someone to know she is welcome.

So I made five moves toward real people, including previous clients I believed might need The LUSH Gathering in Raleigh from October 2 through 4.

I sent two renewal emails, made one clear invitation in a renewal conversation, and sent personal voice notes to two previous clients about the Gathering.

Those five moves filled all five slices.

What came back

One of the women sent me a voice message almost immediately and shared that she was attending. She thanked me for thinking of her and told me she needed a hot minute to organize her schedule.

That loving interaction felt like an act of devotion. I could see how the retreat would rejuvenate her in this season, and reaching toward her reminded me why I love sovereign selling.

Inside LUSH Business Academy, my clients already pause for a midweek check in. I can bring my pies into the room too, showing what I am reconsidering before the week ends.

Last week, I wrote about how to debrief what worked in your business. This review gave me the other half of that practice. I could see what had moved, and I still had time to decide what needed my attention next.

Inside LUSH Business Mastermind, we hold the whole landscape of our businesses together. We notice where we have become hyperfocused and what we have quietly put away. It is an intimate room, open by application. Apply for LUSH Business Mastermind.